With International Women’s Day 2013 falling on a Friday, we thought we’d end the week with a funky infographic related to this event and our work here at Seller Dynamics. Unsurprisingly, it is shown that men and women have VERY different shopping patterns, habits, and tastes. For anyone looking to start selling on multiple marketplaces – make sure to contact us for a quick chat or a demo if this is the case! – a few pieces of useful and interesting information:
- 6 out of every 10 purchases online is made by a woman.
- Men spend €135 on an average online purchase with women spending €95 on average: In Pound Sterling, This equates roughly to Men spending £117 vs women spending £82.50
- Almost 1 in 10 women buy ALL their fashion items on an online shop
On behalf of everyone at Seller Dynamics, happy International Women’s Day and have a great weekend!